Must-Read Social Media Books

If you are looking for ways to improve your social media marketing skills, we have picked a few books recommended by pros to help you implement your social media in your business.

social media books

#1 The Social Media Advantage: An Essential Handbook for Small Businness, by Holly Berkley and Amanda Walter.

This book will walk you through the process of targeting customers, choosing social media channels and implementing a simple strategy for your small business.

 

#2 Klout Matters: How to Engage Customers, Boos your Digital Influence and Raise your Klout Score for Success, by Gina Carr and Terry Brock.

This book will give you a complete understanding of what Klout is, why it should matter to you and your business and how to raise your Klout score on Twitter, LinkedIn, Facebook and other networks.

 

#3 Instagram Power: Build your Brand and Reach More Customers with the Power of Pictures, by Jason Miles.

Get the ins-and-outs of how to leverage this popular platform to build your brand story and reputation, attract customers and develop a community around your company, product or service.

 

#4 The New Rules of Marketing and PR: How to Use Social Media, Online Videos, Mobile Applications, Blogs, New Releases, and Viral Marketing to Reach Buyers Directly, by David Meerman Scott.

If you’re still confused about social media.  This will help.  If you’re marketing efforts have been somewhat fruitless, chances are you might be breaking some of these new rules.

 

#5 Six Pixels of Separation, by Mitch Joel.

Learn the pillars of Social Media success: permission and content. Permission is grade-school easy: only share relevant and timely information with the people who have agreed to receive it. Content comes next.

 

#6 Spreadable Media: Creating Value and Meaning in a Networked Culture, by Henry Jenkins.

The book is a refreshing bird’s-eye view of how to make content that connects with your audience. Instead of viewing audience members as passive consumers of content, Spreadable Media suggests that the audience plays an active role in the distribution and meaning of your content.

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