As you may have noticed over the past week, Instagram decided to change the design of it’s logo and all the apps that come with it including Boomerang and Layout. It has changed from the classic mix of brown shades to a bright pink, orange and white logo, an extreme change to it’s previously retro looking little camera.
As a dedicated Instagram lover, I woke up to this news and didn’t really know what to think or do. It took me a while to digest the new look, but I like how it’s been updated into a more modern layout which looks clean and fresh. Facebook had done the same previously and it was time for a change! However, some did not take to the new look as well as others, and they weren’t afraid to voice their opinion on social media either.
Firstly, this is the visual difference between the old and the new:
Word on the street is, Taylor Swift had something to do with it…
Others think school kids on power point were responsible….
Craziest of all, some think Durex influenced the colour choices…
Clearly, people are confused about the new design and specifically the choice of colours. Instagram themselves describe this new transformation as ‘representing a simpler camera and the rainbow lives on in gradient form’. They also thank users for giving the Instagram community ‘life and colour’ perhaps signifying what the new colours represent.
Many people tweeted that they wanted to old logo back and that they just didn’t like the new design. However, all the big social networks have gone through significant transformations over the years and we all eventually forget about it when the next big change to another network comes along.
What do you think about the new logo? Let us know!