Posted on Social Media Today was a very helpful Infographic on a long lost friend of many businesses Facebook. With social networks launching almost daily, Facebook has come under pressure with developing new functionality to help business increase their reach. The difference with Facebook to real world is that someone following you on the street is a daunting prospect, but when it comes to social media, particularly on Facebook, you get very excited and see if it can lead new followers and the magical word ‘Engage’.
We Are Social Media have created an infographic that breaks down some tips for writing Likey Facebook posts.
Journalist Marc Elgan crossed 3-million Google+ circles earlier this week, which has seen him surpass most celebrities and proves that geeks can hold their own on Google+ against entertainers in popularity.
Marc Elgan has given a detailed insight into how he reached that incredible amount in what he described as an eye opening adventure for him. How he achieved the success on Google+ proves that if you prioritise with your social media content by focusing on one particular social media channel rather than letting it be another service to overwhelm you can achieve such results. Whereas celebrities will generate a burgeoning following from organic social activity, Elgan reached the incredible feat by social activity on Google+. He replaced his blog, Twitter, Facebook, Linkedin, Foursquare and even texting, chat and email with the service with constant but engaging content to form an intimate relationship with Google+.
I loved Google+, and Google+ loved me back.
His circle count in the early days grew at the rate of about 400 additional circles per day, but when the Google+ suggested user list came along, Google put me him it, and since then his follower reached 2,000 a day.
So a Google+ takeover is imminent and you can learn how to increase your social activity by reading the full article from Marc here
It was revealed earlier in the week that BBC will be experimenting with distributing short form news stories via Instagram …
The official debut of Instafax was on January 16th and two notable benefits of this service is that complex news stories will be replaced with brief and easily understood summaries with the option to click through and read full article on the BBC website. The second advantage is the news will reach a broader audience as the largest percentage of users on Instagram are in the 18-29 demographic, according to most sources.
The image below shows you how Instafax will look…
Obviously the BBC are not the first organisation to use the powers of social media, NowThisNews utilises Instagram to deliver content and now we think more organisations should follow suit with shorter and multimedia rich content to continue reacting to people on the move who view news on their mobile phones and tablets.
Check out the latest ‘Instafax’ on the political situation in Thailand below, and head over to the BBC’s Instagram feed to view more news stories.
What are your thoughts on ‘Instafax’? We’re excited to see how it pans out.
It was revealed this week Twitter are lining up a new Favourite option feature for this year. Currently the Favourite option on Twitter works like a Facebook Like where you can Favourite /Like a status update without the need to retweet, essentially bookmarking interesting content.
The latest feature has seen them test the option to Favourite other users accounts. One benefit would be that the service would work like an endorsement tool, by highlighting the top accounts you recommend other people to follow – sounds familiar? The Favourite option sounds like a permanent replacement for the commonly used #followfriday #ff hashtags.
At this moment in time they are only testing the service, but if you want to see how the functionality will work, check out the recommendation model used by Sina Weibo, the service often known as ‘China’s Twitter’. Although recommended accounts could bring a new dynamic to discoverability, how will this affect the number of retweets a popular tweet might gain, and will it make it harder to acquire new users virally?
Content Source – The Next Web